There has to be a downside to this product, or is it as Cobb says it is?
These two statements are not mutually exclusive. There can be several downsides
and Cobb's propaganda could also be correct. This is likely the case actually.
One downside is co$t. Open source solutions are cheaper. Another downside is the potential to brick the ECU; although there is usually a barage of scoffing and indignant "never, ever!" posts when this is mentioned, it has happened. Though it's rare, that won't matter to you if it happens to you. To be fair, modding is pay-to-play anyway.
In general though it's an "if you have to ask" situation. If you have to ask whether to go with the Cobb stuff, you may as well sacrifice $ for convenience. Should you do so, follow their map notes to the letter and call them day and night with specific questions. You're paying good $ after all, may as well get the most service possible.