New Subaru Advertising !
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This is a discussion on New Subaru Advertising ! within the News and Announcements forums, part of the Community - Meet other Enthusiasts category; LOVE is all you need, Subaru declares in a push for its 2009 models — along with all-wheel drive, a ...

  1. #1

    Admin - Scooby Hooligan

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    Post New Subaru Advertising !

    LOVE is all you need, Subaru declares in a push for its 2009 models — along with all-wheel drive, a safety pedal system, low-emission engines and an environmentally correct plant.

    The first work for Subaru of America from its new creative agency for the general market, Carmichael Lynch, is to be shown to dealers on Thursday at a meeting in Salt Lake City. The campaign tries to add emotional reasons for buying a Subaru to the rational approach the brand has taken for many years, most recently in ads from a previous agency, DDB Worldwide.

    The theme created by DDB, “It’s what makes a Subaru a Subaru” remains in the new ads. In front of those words is a new one, “Love.”


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  3. #2
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    effing love it! nice find...
    Adamo

  4. #3
    Registered User Oak1ey's Avatar
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    My Scooby is my love

  5. #4
    Registered User crazygin50's Avatar
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    haha, interesting marketing strategy. Seen some various articles specifically discussing Subaru's new change in ads, and I wonder if this will pan out

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    I was in the market research panel for Carmichael Lynch for this ad campaign!

  7. #6
    Registered User Oak1ey's Avatar
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    You did not give us a lot of ino to wrk with, I am currently working at helping the site with a higher profile in the UK. If you want any help then Weasel who is a moderator would be a good start. In general if it is for a good chat then join the thread below.
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  8. #7
    Registered User CaRboNaDo's Avatar
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    Quote Originally Posted by Oak1ey View Post
    You did not give us a lot of ino to wrk with, I am currently working at helping the site with a higher profile in the UK. If you want any help then Weasel who is a moderator would be a good start. In general if it is for a good chat then join the thread below.
    LOL WUT?
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    .:Truth:.

  9. #8
    Registered User Erebus's Avatar
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    I love both of the new Forester commercials. Esp. the one where they sell the boat to make room for the new car and keep the old one!

  10. #9
    Registered User etshulda's Avatar
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    Wow I feel all warm and tingly inside, wait,
    The fast and the "Yeah right!"
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  11. #10
    Registered User Erebus's Avatar
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    My favorite WRX commercial of all time is the Blue bugeye WRX tearing up the hilly terrain.

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    lol great commercial

  13. #12
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    2009 wrx

    did anyone else see the new commercial for the 09 WRX during the X games over the weekend? 265 HP? red sedan burning rubber.

  14. #13
    Registered User CaRboNaDo's Avatar
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    Now THIS is what I'm talking about...

    06 WRX TR CGM {stock} Hawke-Eye #28
    Raysfield- "We don't get much snow, and I don't drive aggressively in the rain, so kind of irrelevant."
    .:Truth:.

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