At first I was not impressed with the R32. The more I read about it, the more I realize, like audirs6 said, it's basically a more affordable version of a car I love, the Audi S4.
This car shouldn't be compared with the STi and Evo as far as sales go, nor the WRX. There really isn't anything out there that competes with it in it's price range as far as luxury/performance combination goes.
VW hit the nail on the head with this one. I'd like to go test drive one soon, but the dealer sells them as soon as they get them in.